SEO

Search Engine optimisation

Using the latest tech and marketing trends, I’ll optimise your website for SEO. It’ll become a lead-generating powerhouse, reflecting your brand and driving more clicks and revenue. Let’s work together for online success!

My SEO Services

My SEO Story

Over the past few years, I’ve worked on numerous SEO projects with the intention to help increase the visibility of a brand’s product or service organically on Google, Bing and Amazon Marketplace.

I specialise primarily in optimising websites to rank for related non-branded keywords on Google, utilising weekly blog posts and ranking for keywords in a particular niche. Through these blog posts, the business builds topical authority in the niche and has the potential to convert potential customers in the moment or retarget down the funnel using paid ads.

An SEO website audit is a detailed check-up of a website’s SEO health. It helps find problems and ways to make the site better for search engines and visitors. The audit looks at keywords, content, technical issues, and competitor performance. By fixing the issues found, the website can improve its search engine rankings, get more visitors, and provide a better experience for users

SEO Keyword Research & Analysis is about finding the best words and phrases that people use to search for information online.

Businesses can optimise their web pages by researching popular website content keywords to attract more visitors. Analysis of keywords helps to choose the most relevant and valuable ones.

This process boosts a website’s chances of appearing higher in search engine results, leading to increased visibility and potential for more traffic and customers.

Uploading weekly blog posts helps keep the website content fresh and up-to-date.

Additionally, by targeting relevant keywords in blog posts, the website’s SEO can improve, increasing the number of keywords being ranked, resulting in more impressions on the site in the SERPs.

SEO Link Building is the process of getting other websites to link to your website.

These links are like votes of confidence for your site, telling search engines that it’s valuable and trustworthy.

By building quality links, your website’s authority and rankings can improve in search results. 

Technical SEO involves optimizing the technical aspects of a website to improve its search engine performance. It focuses on factors like site speed, mobile-friendliness, and crawlability.

This process enhances user experience and makes the site more attractive to both visitors and search engines.

Local SEO and GMB (Google My Business) are essential for businesses targeting local customers. Local SEO optimises a website to appear in local search results, like “near me” searches.

GMB is a Google platform where businesses can create their local listing with important details like address, phone number, and opening hours.

By using GMB effectively and implementing local SEO strategies, businesses can increase visibility in local searches.

Product Page SEO focuses on optimising individual product pages on an online store.

It involves using relevant keywords in product titles, descriptions, and URLs, making it easier for potential customers to find the products through search engines.

Effective product page SEO helps online businesses boost sales and improve their overall online visibility.

Amazon SEO refers to the process of optimising product listings on the Amazon marketplace to improve their visibility and sales.

This involves using relevant keywords in product titles, bullet points, and descriptions to help shoppers find products easily.

By implementing effective Amazon SEO strategies, sellers can increase their product’s chances of appearing higher in search results and attract more potential buyers, ultimately leading to increased sales and success on the Amazon platform.

 

How Can SEO Help Your Business?

Enhanced Online Visibility

Implementing an expert SEO strategy will elevate your online presence, making sure your business stands out in relevant search results. Get noticed by potential customers and expand your reach like never before.

Outpace Your Competitors

Leave your competitors in the dust with targeted SEO techniques. I’ll help you outrank them, dominate your market, and capture a larger share of your ideal customers.

Sustainable Growth and Lasting Impact

SEO allows you to build a solid foundation for your business’s future. Experience consistent progress and long-term results that will keep your business thriving for years to come.

Boost Organic Traffic and Generate Quality Leads

Watch as organic traffic floods to your website, reducing your reliance on costly advertising. Enjoy a steady stream of high-quality leads, creating a cost-effective and sustainable growth strategy.

Don’t let your business fall behind. Embrace the power of SEO and unlock its immense potential for your success.

My Approach to SEO

Step 1

Consultation

Arrange a meeting with the client to understand the business goals, target audience, and current SEO status.

Gather information about their products/services, competitors, and any existing SEO efforts.
Step 1
Step 2

Keywords Research

Conduct comprehensive keyword research to identify relevant search terms that potential customers use to find products/services similar to your offerings.

With a focus on high-intent keywords with a balance of search volume and competition.
Step 2
Step 3

Website Audit

Perform a thorough audit of the website to assess its technical health, on-page elements, and user experience.

Identify any issues, such as broken links, duplicate content, or slow loading times, that might hinder SEO performance.
Step 3
Step 4

Competitor Analysis

Next, I'll analyse the SEO strategies of main competitors to gain insights into their strengths and weaknesses.

This analysis will help you refine your client's SEO approach and find opportunities for improvement.
Step 4
Step 5

Develop an SEO Strategy

Based on all of the gathered information, I'll create a tailored SEO strategy. Outline the steps to address technical issues, optimise on-page elements, and create high-quality content that aligns with the target keywords.
Step 5
Step 6

Technical Optimisation

First thing in the strategy, I'll Implement technical SEO improvements, such as fixing broken links, improving website speed, and optimising meta tags and headings. Ensure the website is search engine-friendly, mobile friendly and user-friendly.
Step 6
Step 7

On-Page Optimisation

In the next part of the strategy, I'll optimise each existing page on the website for the selected target keywords. Write compelling and relevant meta descriptions, and title tags, and optimise the content for readability and SEO value.
Step 7
Step 8

Content Plan & Creation

Once existing website content has been optimised (or planned to be), I'll develop a content marketing plan that includes creating valuable, shareable, and SEO-friendly content.

This may include blog posts, articles, videos, infographics, etc., to attract organic traffic and build authority.
Step 8
Step 9

Link Building

Build high-quality backlinks from authoritative and relevant websites. Use ethical link-building techniques to enhance the website's authority and credibility in the eyes of search engines.
Step 9
Step 10

Local SEO

If the business operates to local customers, I'll also look at optimising the website for local searches.

I'll start by ensuring that the Google My Business listing has been claimed and has consistent NAP (Name, Address, Phone) information across online directories.
Step 10
Step 11

Monitor & Analyse

Once the strategy is in full swing, I'll regularly monitor the website's performance using tools like Google Analytics and Google Search Console. Analyse key metrics such as organic traffic, rankings, bounce rates, and conversions to gauge the effectiveness of the SEO strategy.
Step 11
Step 12

Reporting

Every month I'll prepare a report detailing the progress of the SEO campaign and its impact on the website traffic and business goals.
Step 12

Recent Projects

Free website audit

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